MIEVIC Miwei is a new retail Fast fashion department store brand

Originating from Nordic design concepts

Affiliated to the Warm Department Store Group with over 30 years of retail experience

With its exquisite and fresh storefront image

The business atmosphere of super gathering customers

Fashionable, minimalist, super value, and aesthetically pleasing product advantages quickly open up the market

More than 1000 directly operated, entrusted, and franchised stores in over 20 countries and over 300 cities worldwide

Having a large and stable core consumer group that loves life, values quality, pursues fashion, and values cost-effectiveness

Brand Characteristics

3 types of stores: direct stores, entrusted stores, and franchise stores;

Starting price of 5 yuan: Core product prices range from 5 yuan to 30 yuan;

7-day extended warranty: If your product has quality issues, you can return or exchange it at the purchasing store within 7 days with a receipt, and we will handle it quickly for you;

9 highlights: faster update, more popular models, higher cost-effectiveness, better quality, higher appearance, more practical, more design oriented, more minimalist, and more perfect experience;

Brand layout

Strategically join hands with brand property to create a popular shop MIEVIC Mivico physical store chain layout in more than 300 cities around the world, and Eurasia Group, Dashang Group, fashion group and other large business groups, as well as nearly 500 business streets Strong alliance, urban prosperity, and brand influence continue to grow.